Beer Market in APAC - Industry Outlook and Forecast 2019-2024

228 pages

128 tables

90 charts

1 region

11 countries

17 company

5 segments

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APAC BEER MARKET SIZE TO REACH USD 259 BILLION BY 2024 GROWING AT A CAGR OF 4% DURING THE FORECAST PERIOD.

The research report on the APAC beer market covers sizing and forecast, share, industry trends, growth drivers, and vendor analysis. The study includes insights on segmentation by beer type (craft and mass-produced), category (premium and mainstream), distribution (on-premise and off-premise), packaging (glass bottles, aluminum cans, and others), and geography (Australia, Vietnam, India, South Korea, Singapore, Thailand, Taiwan, Philippines, China, Japan, and Others).
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APAC BEER MARKET REPORT SCOPE

REPORT ATTRIBUTEDETAILS
MARKET SIZE (REVENUE)USD 259 BILLION (2024)
MARKET SIZE (VOLUME)79.15 BILLION LITERS (2024)
CAGR4% (2019-2024)
BASE YEAR2018
Forecast Year2019 - 2024
Market SegmentsBeer Type (craft and mass-produced), Category (premium and mainstream), Distribution (on-premise and off-premise), Packaging (glass bottles, aluminum cans, and others)
Geographic AnalysisAPAC
Countries CoveredAustralia, Vietnam, India, South Korea, Singapore, Thailand, Taiwan, Philippines, China, Japan, and Others
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INDUSTRY INSIGHTS

Premiumization is the most significant trend influencing the global beer market. However, the trend is mainly supported in developing economies such as APAC by the aspirational middle-class population with high disposable income. This population segment has a penchant for premium quality beers. The rising consumer interest to explore unique and exciting products is further driving the demand for premium and high-quality beers.

The emergence of craft beers and microbreweries in emerging economies such as India and China is another major factor driving the demand for low-alcohol drinks and flavored beers in the region. Although the craft beer market in APAC is at a nascent stage, the willingness of consumers to pay a high price for innovative drinks is supporting the growth of the market. The craft beer market share in APAC accounted for approximately 5% of the total market in the region. Also, the growing number of microbreweries across the area is supporting APAC beer market growth.

The introduction of gluten-free, low calorie, low alcohol, and non-alcoholic beers is expected to drive the growth of the market during the forecast period. Consumers are increasingly shifting toward gluten-free beers, which are made of millet, barley malt, rye, corn, potato, rice, soybean, and sorghum. Hence, the growing innovation in flavors and preparations is likely to drive the APAC beer market. The APAC beer market is expected to grow at a CAGR of over 4% during the period 2018–2024. 

APAC BEER MARKET SEGMENTATION

The research report includes detailed market segmentation by

  • Type
  • Category
  • Distribution
  • Packaging
  • Geography

INSIGHTS BY BEER TYPE

The craft beer segment constituted a small percentage of the APAC beer market. However, the growing demand for low-alcohol drinks and flavored beers is expected to drive the segment during the forecast period. Craft beers are typically popular due to their enhanced quality, flavor, and brewing technique. The increasing awareness of various forms and styles of beer is also driving the APAC beer market. Although China has the largest market for craft beer in the APAC region, countries such as India, Thailand, and the Philippines are likely to witness growth during the forecast period.

The mass-produced beer segment accounted for the highest market share of the APAC beer market. Factors such as rapid economic development, growing disposable incomes, and changing consumption patterns have developed new opportunities for alcoholic beverages in the Asian market. Further, Southeast Asian countries have witnessed a significant increase in beer sales due to the growing young population, changing preferences from spirits to beers, rapid urbanization, and increasing marketing activities aimed at the young community.

INSIGHTS BY DISTRIBUTION

On-premise sales of beers are slightly less than off-premises sales in the APAC region. On-trade sales are higher in Vietnam, Singapore, South Korea, and Malaysia as consumers prefer to drink outside in social gatherings and parties.  A majority of foodservice outlets in these countries serve beers and other alcoholic drinks. However, in Thailand, India, and China, off-trade sales are high as consumer groups tend to drink beer in social and family gatherings.

The off-premises market focuses on in-store promotions and other activities such as discounts, promotions, and tastings for selective products. The off-premises sale of beers in APAC is expected to reach approx 49 billion liters in 2024. However, the emergence of craft beers is expected to merge a significant challenge for off-premise sales. 

INSIGHTS BY CATEGORY

In the APAC beer market, premium beer categories are relatively underdeveloped than global standards. However, they are anticipated to grow faster than the overall market in the region. In China, the premium beer category has been resilient to the recent economic growth as consumers increasingly seek out for products that offer “more” in term of flavor, strength, and variety. The trend of premiumization is expected to increase the growth potential of the market in terms of value and volume. South Korea, Australia, and India are also witnessing the trend of premiumization. In South Korea, steady economic growth and a high level of disposable income are supporting the growth of premium beer categories. In India, the affluent urban and middle-class population is driving the premiumization trend in the market.

The mainstream beer segment, which comprises value or economy beers, has been witnessing sluggish growth in the APAC region. The introduction of craft and flavored beers and the increasing availability of premium beers in the market have led to the shift in consumer preferences. The demand for mass or value beers is expected to grow in India, Vietnam, the Philippines, Thailand, and Singapore, due to their price and affordability. India, the Philippines, Thailand, and Vietnam are expected to witness the highest absolute growth in mainstream beer products during the forecast period.

The demand for premium beer products is expected to come from Australia, Japan, and China. However, India, the Philippines, Thailand, and Vietnam are likely to witness substantial growth in mainstream products during the forecast period.

INSIGHTS BY PACKAGING

Packaging of alcoholic beverages needs to follow not only labeling regulations but also to attract consumers’ attention. Glass bottled packaging is a popular type and accounted for the largest market share. Green and brown colors are commonly used for packaging of beer products as these colors prevent the entry of ultraviolet rays. Further, the process of labeling is also easy. The bottle packaging is considered as environment-friendly as bottles can be recycled and reprocessed.

Metal cans are the fastest-growing segment for beer packaging. Metal cans, especially aluminum ones, are portable, lightweight, and convenient to store beverages and drinks. The China beer industry is shifting toward metal cans as they are considered portability and eco-friendly. Similarly, Thailand, Japan, Taiwan, South Korea, and Vietnam are the key market for aluminum cans in the APAC region.

Kegs, barrels, and pet bottles are other beer packaging types. Constant innovations in beer packaging are driving the other beer packaging in the region. Pet bottled beer packaging is experiencing significant growth in the region as they are easy to carry and highly portable.

INSIGHTS BY GEOGRAPHY

China accounts for the largest beer market in the world. In term of volume, the market is almost twice the size of the US. China dominates the APAC beer market both in quantity and revenue. Although the volume sales of beer in China have declined in the last five years, the market is expected to witness growth during the forecast period due to macroeconomic trends and changing consumer attitudes.

In terms of value and volume, the market in Japan is the fourth largest market globally, and the second-largest in the APAC region. The beer market in Japan is mostly stagnant; the craft beer segment is rapidly growing among Japanese consumers. The introduction of new regulations and policies, which has risen the price of beers, has led consumers to shift toward other alternatives such as spirit-based drinks, ready to drink, and non-alcoholic beers. Another major trend in the Japanese beer market is the growing demand for craft beers in the country. Craft beers are increasingly gaining popularity among millennials, the high-income population, and women in the country.

The Australian beer market is relatively large and stable and is comparatively mature due to the high per capita consumption rate in the country. The beer market in Australia is one of the most profitable markets in the world due to the high per capita consumption and the rise in per capita GDP. India is one of the largest and fastest-growing beer markets in the APAC region. In terms of volume, the beer market in India is the fourth largest in the APAC region, with approximately 5% of the market share in 2018. The growing middle-class population in the country is expected to support the growth of the market during the forecast period.

KEY VENDORS ANALYSIS

The APAC beer market is highly competitive. These vendors are expected to continue dominating the APAC beer market due to their established presence, high reputation, stable capital funding, and high expenditure on promotions and expansion acclivities.  The market vendors in the region are competing in terms of product quality, product innovation, and competitive pricing. Thus, consumer choices and preferences differ across regions and keep changing over time in response to geographical, demographic, and social trends, economic circumstances. Due to the highly competitive and volatile environment, future market growth mainly depends on the ability to anticipate, gauge, and adapt to the constantly changing market trends and successfully introduce new or improved products promptly.  China Resources Beer Holding Company, Tsingtao Brewery, Anheuser-Busch InBev, Beijing Yanjing, Carlsberg are the leading vendors in the market.

The APAC Beer market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

Market Segmentation by Type

  • Craft
  • Mass Produced

By Category

  • Premium
  • Mainstream

By Distribution

  • On-premises
  • Off-premises

By Packaging

  • Glass Bottles
  • Aluminum Cans
  • Others

By Geography

  • APAC
    • China
    • Japan
    • India
    • Vietnam
    • Thailand
    • Philippines
    • South Korea
    • Singapore
    • Australia
    • Taiwan
    • Others

SNAPSHOT

The APAC beer market is expected to grow at a CAGR of over 4% during the period 2018–2024.2018–2024.

The following factors are likely to contribute to the growth of the APAC beer market during the forecast period:

  • Increased Product Innovations
  • Introduction of Innovative Marketing Strategies
  • E-commerce to boost Beer Market Sales
  • Growth in the Drinking Population

 Base Year:                  2018

Forecast Year:           2019–2024

The study considers the present scenario of the market and its market dynamics for the period 2018−2024. It covers a detailed overview of several market growth enablers, restraints, and trends. The report covers both the demand and supply aspect of the market. The study profiles and examines leading companies and other prominent companies operating in the APAC beer market.

Key Vendors

  • China Resources Beer Holding Company
    • Business Overview
    • Major Product Offerings
  • Tsingtao Brewery
  • Anheuser-Busch InBev
  • Beijing Yanjing
  • Carlsberg

Other Prominent Vendors

  • Asahi breweries
  • Guangzhou Zhujiang Brewery Group Co., Ltd
  • Suntory
  • Mohan Meakin
  • Som Distilleries
  • Kirin Breweries
  • Sapporo
  • Coopers Brewery
  • SABECO
  • Habeco
  • Lotte Chilsung
  • Hite Brewery

Market Segmentation by Type

  • Craft
  • Mass Produced

Market Segmentation by Category

  • Premium
  • Mainstream

Market Segmentation by Distribution

  • On-premises
  • Off-premises

Market Segmentation by Packaging

  • Glass Bottles
  • Aluminum Cans
  • Others

Market Segmentation by Geography

  • APAC
    • China
    • Japan
    • India
    • Vietnam
    • Thailand
    • Philippines
    • South Korea
    • Singapore
    • Australia
    • Taiwan
    • Others

Frequently Asked Questions

What is the market size and CAGR of the APAC Beer Market?

APAC beer market size to reach USD 259 billion by 2024 growing at a CAGR of over 4% during the forecast period.

What factors are driving the APAC Beer Market?

Premiumization is the most significant trend influencing the global beer market.The emergence of craft beers and microbreweries in emerging economies such as India and China is another major factor driving the demand for low-alcohol drinks and flavored beers in the region.The introduction of gluten-free, low calorie, low alcohol, and non-alcoholic beers is expected to drive the growth of the market during the forecast period.

Who are the key vendors in the APAC Beer Market?

China Resources Beer Holding Company,Tsingtao Brewery,Anheuser-Busch InBev,Beijing Yanjing,Carlsberg are the key vendors

List of Exhibits 

Exhibit 1               Segmentation of Beer Market in APAC

Exhibit 2               Market Size Calculation Approach 2018

Exhibit 3               Key Trends in Global Alcoholic Market

Exhibit 4               Global Alcoholic Beverage Market 2018

Exhibit 5               Ongoing Beer Premiumization

Exhibit 6               Premium Beer Brands by Countries

Exhibit 7               Rising Population of Drinkers

Exhibit 8               Emergence of Craft Beers & Microbreweries

Exhibit 9               Number of Registered Microbreweries in China 2010−2017

Exhibit 10             Rising Availability of Counterfeit Products

Exhibit 11             Declining Beer Consumption & Rising Demand for Substitute Drinks

Exhibit 12             Rising Product Innovation

Exhibit 13             E-commerce to Boost Beer Sales

Exhibit 14             Innovative Marketing Strategies

Exhibit 15             Global Beer Market Volume by Regions in 2018 (%)

Exhibit 16             APAC Beer Market 2018−2024 ($ billion)

Exhibit 17             APAC Beer Market by Volume 2018−2024 (billion liters)

Exhibit 18             ASP of Beer in APAC 2018 – 2024 ($/Liter)

Exhibit 19             Five Forces Analysis 2018

Exhibit 20             Incremental Growth by Product Type 2018−2024

Exhibit 21             APAC Beer Market by Type Overview

Exhibit 22             Craft & Mass-produced Beer Volume Share (%)

Exhibit 23             Craft Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 24             Mass-produced Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 25             Incremental Growth by Distribution 2018−2024

Exhibit 26             APAC Beer Market by Distribution 2018

Exhibit 27             On and Off-Premises Beers Sales by Volume Share (%)

Exhibit 28             On-premises Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 29             Beer Supply Chain

Exhibit 30             Off-premises Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 31             Incremental Growth by Category 2018−2024

Exhibit 32             Beer Volume Sales in APAC by Category 2018−2024 (%)

Exhibit 33             Premium & Mainstream Beer Sales by Volume Share (%)

Exhibit 34             Premium Beer Market by Volume in APAC 2018−2024 (billion liters)

Exhibit 35             Premium vs. Mass Beer Categories 2018−2024 (%)

Exhibit 36             Incremental Volume Growth of Mainstream Beers by 2024 (billion liters)

Exhibit 37             Mainstream Beer Market by Volume in APAC 2018−2024 (billion liters)

Exhibit 38             Incremental Growth by Packaging 2018−2024

Exhibit 39             Beer Volume Sales in APAC by Packaging 2018 (%)

Exhibit 40             Beers Sales by Packaging Volume Share (%)

Exhibit 41             Glass Bottles Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 42             Beer Packaging Type Volume by Countries in APAC 2018

Exhibit 43             Beer Volume Sales by Can Packaging in Key Countries 2018

Exhibit 44             Aluminum Can Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 45             Absolute Growth of Beer in Aluminum Cans by Key Countries 2018−2024

Exhibit 46             Other Packaging Beer Market in APAC by Volume 2018−2024 (billion liters)

Exhibit 47             Incremental Growth in APAC 2018−2024

Exhibit 48             Beer Market in China by Revenue 2018−2024 ($ billion)

Exhibit 49             Market in China by Volume 2018−2024 (billion liters)

Exhibit 50             Market in China by ASP 2018−2024 ($/liter)

Exhibit 51             Vendor Analysis in China Beer Market by Volume 2018

Exhibit 52             Beer Market in Japan by Volume 2018−2024 (billion liters)

Exhibit 53             Market in Japan 2018−2024 ($ billion)

Exhibit 54             Market in Japan by ASP 2018−2024 ($/liter)

Exhibit 55             Vendor Analysis in Japan Beer Market by Volume 2018

Exhibit 56             Beer Market in Australia by Volume 2018−2024 (billion liters)

Exhibit 57             Market in Australia 2018−2024 ($ billion)

Exhibit 58             Market in Australia by ASP 2018−2024 ($/liter)

Exhibit 59             Vendor Analysis in Australia Beer Market by Volume 2018

Exhibit 60             Beer Market in Vietnam by Volume 2018−2024 (billion liters)

Exhibit 61             Market in Vietnam 2018−2024 ($ billion)

Exhibit 62             Market in Vietnam by ASP ($/liter)

Exhibit 63             Vendor Analysis in Vietnam Beer Market by Volume 2018

Exhibit 64             Beer Market in India 2018−2024 ($ billion)

Exhibit 65             Market in India by Volume 2018−2024 (billion liters)

Exhibit 66             Sales in India by Region 2018 (%)

Exhibit 67             Beer Market in India by ASP ($/liter)

Exhibit 68             Vendor Analysis in India Beer Market by Volume 2018

Exhibit 69             Beer Market in South Korea 2018−2024 ($ billion)

Exhibit 70             Market in South Korea by Volume 2018−2024 (billion liters)

Exhibit 71             Market in South Korea by ASP 2018−2024 ($/liter)

Exhibit 72             Vendor Analysis in South Korea Beer Market by Volume 2018

Exhibit 73             Beer Market in Singapore 2018−2024 ($ billion)

Exhibit 74             Market in Singapore by Volume 2018−2024 (billion liters)

Exhibit 75             Market in Singapore by ASP 2018−2024 ($/liter)

Exhibit 76             Beer Market in Thailand 2018−2024 ($ billion)

Exhibit 77             Market in Thailand by Volume 2018−2024 (billion liters)

Exhibit 78             Market in Thailand by ASP ($/liter)

Exhibit 79             Vendor Analysis in Beer Market in Thailand by Volume 2018

Exhibit 80             Beer Market in Taiwan by Volume 2018−2024 (billion liters)

Exhibit 81             Market in Taiwan 2018−2024 ($ billion)

Exhibit 82             Market in Taiwan by ASP 2018−2024 ($/liter)

Exhibit 83             Beer Market in the Philippines by Volume 2018−2024 (billion liters)

Exhibit 84             Market in Philippines 2018−2024 ($ billion)

Exhibit 85             Market in the Philippines by ASP ($/liter)

Exhibit 86             Vendor Analysis in the Philippines Beer Market by Volume 2018

Exhibit 87             Beer Market in Other countries by Volume 2018−2024 (billion liters)

Exhibit 88             Market in Other Countries 2018−2024 ($ billion)

Exhibit 89             Market in Other Countries by ASP 2018−2024 ($/liter)

Exhibit 90             Top 5 Vendors by Volume in APAC region

               

List of Tables    

Table 1                  Key Caveats

Table 2                  Currency Conversion 2013−2018

Table 3                  Demographic Trends in Key Countries of APAC

Table 4                  Alcohol Consumption in APAC by Category 2016−2017

Table 5                  APAC Beer Market by Type 2018−2024 (billion liters)

Table 6                  Craft Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 7                  Mass-produced Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 8                  Beer Market in APAC by Distribution 2018−2024 (billion liters)

Table 9                  On-premises Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 10               Off-premises Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 11               APAC Beer Market by Category 2018−2024 (billion liters)

Table 12               Premium Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 14               Mainstream Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 15               Beers Sales Volume Share by Packaging 2018−2024 (billion liters)

Table 16               Glass Bottled Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 17               Aluminum Can Beer Market in APAC by Countries 2018−2024 (billion liters)

Table 18               Other Packaged Beer Volume Sales in APAC by Countries 2018−2024 (billion liters)

Table 19               Sales in China by Packaging 2018−2024 (billion liters)

Table 20               Sales in China by Type 2018−2024 (billion liters)

Table 21               Sales in China by Distribution 2018−2024 (billion liters)

Table 22               Sales in China by Category 2018−2024 (billion liters)

Table 23               Sales in Japan by Packaging 2018−2024 (billion liters)

Table 24               Sales in Japan by Type 2018−2024 (billion liters)

Table 25               Sales in Japan by Distribution 2018−2024 (billion liters)

Table 26               Sales in Japan by Category 2018−2024 (billion liters)

Table 27               Sales in Australia by Packaging 2018−2024 (billion liters)

Table 28               Sales in Australia by Type 2018−2024 (billion liters)

Table 29               Sales in Australia by Distribution 2018−2024 (billion liters)

Table 30               Sales in Australia by Category 2018−2024 (billion liters)

Table 31               Sales in Vietnam by Packaging 2018−2024 (billion liters)

Table 32               Sales in Vietnam by Type 2018−2024 (billion liters)

Table 33               Sales in Vietnam by Distribution 2018−2024 (billion liters)

Table 34               Sales in Vietnam by Category 2018−2024 (billion liters)

Table 35               Sales in India by Packaging 2018−2024 (billion liters)

Table 36               Sales in India by Type 2018−2024 (billion liters)

Table 37               Sales in India by Distribution 2018−2024 (billion liters)

Table 38               Sales in India by Category 2018−2024 (billion liters)

Table 39               Sales in South Korea by Packaging 2018−2024 (billion liters)

Table 40               Sales in South Korea by Type 2018−2024 (billion liters)

Table 41               Sales in South Korea by Distribution 2018−2024 (billion liters)

Table 42               Sales in South Korea by Category 2018−2024 (billion liters)

Table 43               Vendor Analysis in the Beer Market in Singapore by Volume 2018

Table 44               Sales in Singapore by Packaging 2018−2024 (billion liters)

Table 45               Sales in Singapore by Type 2018−2024 (billion liters)

Table 46               Sales in Singapore by Distribution 2018−2024 (billion liters)

Table 47               Sales in Singapore by Category 2018−2024 (billion liters)

Table 48               Sales in Thailand by Packaging 2018−2024 (billion liters)

Table 49               Sales in Thailand by Type 2018−2024 (billion liters)

Table 50               Sales in Thailand by Distribution 2018−2024 (billion liters)

Table 51               Sales in Thailand by Category 2018−2024 (billion liters)

Table 52               Vendor Analysis in Taiwan Beer Market by Volume 2018

Table 53               Sales in Taiwan by Packaging 2018−2024 (billion liters)

Table 54               Sales in Taiwan by Type 2018−2024 (billion liters)

Table 55               Sales in Taiwan by Distribution 2018−2024 (billion liters)

Table 56               Sales in Taiwan by Category 2018−2024 (billion liters)

Table 57               Sales in the Philippines by Packaging 2018−2024 (billion liters)

Table 58               Sales in the Philippines by Type 2018−2024 (billion liters)

Table 59               Sales in the Philippines by Distribution 2018−2024 (billion liters)

Table 60               Sales in the Philippines by Category 2018−2024 (billion liters)

Table 61               Sales in Other Countries by Packaging 2018−2024 (billion liters)

Table 62               Sales in Other Countries by Type 2018−2024 (billion liters)

Table 63               Sales in Other Countries by Distribution 2018−2024 (billion liters)

Table 64               Sales in Other Countries by Category 2018−2024 (billion liters)

Table 65               CRB: Product Offerings

Table 66               Tsingtao: Product Offerings

Table 67               AB InBev: Product Offerings

Table 68               Yanjing: Product Offerings

Table 69               Carlsberg: Product Offerings

Table 70               Asahi: Key Product Offerings

Table 71               Zhujiang: Key Product Offerings

Table 72               Suntory: Key Product Offerings

Table 73               Mohan Meakin: Key Product Offerings

Table 74               Som Distilleries: Key Product Offerings

Table 75               Kirin: Key Product Offerings

Table 76               Sapporo: Key Product Offerings

Table 77               Coopers Brewery: Key Product Offerings

Table 78               Sabeco: Key Product Offerings

Table 79               HABECO: Key Product Offerings

Table 80               Lotte: Key Product Offerings

Table 81               Hite: Key Product Offerings

Table 82               APAC Beer Market by Type 2018−2024 (billion liters)

Table 83               APAC Beer Market by Distribution 2018−2024 (billion liters)

Table 84               APAC Beer Market by Category 2018−2024 (billion liters)

Table 85               Beer Sales Volume Share by Packaging 2018−2024 (billion liters)

Table 86               Sales in China by Packaging 2018−2024 (billion liters)

Table 87               Sales in China by Type 2018−2024 (billion liters)

Table 88               Sales in China by Distribution 2018−2024 (billion liters)

Table 89               Sales in China by Category 2018−2024 (billion liters)

Table 90               Sales in Japan by Packaging 2018−2024 (billion liters)

Table 91               Sales in Japan by Type 2018−2024 (billion liters)

Table 92               Sales in Japan by Distribution 2018−2024 (billion liters)

Table 93               Sales in Japan by Category 2018−2024 (billion liters)

Table 94               Sales in Australia by Packaging 2018−2024 (billion liters)

Table 95               Sales in Australia by Type 2018−2024 (billion liters)

Table 96               Sales in Australia by Distribution 2018−2024 (billion liters)

Table 97               Sales in Australia by Category 2018−2024 (billion liters)

Table 98               Sales in Vietnam by Packaging 2018−2024 (billion liters)

Table 99               Sales in Vietnam by Type 2018−2024 (billion liters)

Table 100             Sales in Vietnam by Distribution 2018−2024 (billion liters)

Table 101             Sales in Vietnam by Category 2018−2024 (billion liters)

Table 102             Sales in India by Packaging 2018−2024 (billion liters)

Table 103             Sales in India by Type 2018−2024 (billion liters)

Table 104             Sales in India by Distribution 2018−2024 (billion liters)

Table 105             Sales in India by Category 2018−2024 (billion liters)

Table 106             Sales in South Korea by Packaging 2018−2024 (billion liters)

Table 107             Sales in South Korea by Type 2018−2024 (billion liters)

Table 108             Sales in South Korea by Distribution 2018−2024 (billion liters)

Table 109             Sales in South Korea by Category 2018−2024 (billion liters)

Table 110             Sales in Singapore by Packaging 2018−2024 (billion liters)

Table 111             Sales in Singapore by Type 2018−2024 (billion liters)

Table 112             Sales in Singapore by Distribution 2018−2024 (billion liters)

Table 113             Sales in Singapore by Category 2018−2024 (billion liters)

Table 114             Sales in Thailand by Packaging 2018−2024 (billion liters)

Table 115             Sales in Thailand by Type 2018−2024 (billion liters)

Table 116             Sales in Thailand by Distribution 2018−2024 (billion liters)

Table 117             Sales in Thailand by Category 2018−2024 (billion liters)

Table 118             Sales in Taiwan by Packaging 2018−2024 (billion liters)

Table 119             Sales in Taiwan by Type 2018−2024 (billion liters)

Table 120             Sales in Taiwan by Distribution 2018−2024 (billion liters)

Table 121             Sales in Taiwan by Category 2018−2024 (billion liters)

Table 122             Sales in the Philippines by Packaging 2018−2024 (billion liters)

Table 123             Sales in the Philippines by Type 2018−2024 (billion liters)

Table 124             Sales in the Philippines by Distribution 2018−2024 (billion liters)

Table 125             Sales in the Philippines by Category 2018−2024 (billion liters)

Table 126             Sales in Other Countries by Packaging 2018−2024 (billion liters)

Table 127             Sales in Other Countries by Type 2018−2024 (billion liters)

Table 128             Sales in Other Countries by Distribution 2018−2024 (billion liters)

1              Research Methodology

2              Research Objectives

3              Research Process

 

4              Scope & Coverage

4.1          Market Definition

4.1.1      Inclusions

4.1.2      Exclusions

4.2          Base Year

4.3          Scope of the study

4.4          Market Segments

4.4.1      Market Segmentation by Type

4.4.2      Market Segmentation by Category

4.4.3      Market Segmentation by Distribution

4.4.4      Market Segmentation by Packaging

4.4.5      Market Segmentation by Geography

 

5              Report Assumptions & Caveats

5.1          Key Caveats

5.2          Currency Conversion

5.3          Market Derivation

 

6              Market at a Glance

7              Introduction

7.1          Overview

7.2          Global Alcoholic Beverage Market: 2018

 

8              Market Dynamics

8.1          Market Growth Enablers

8.1.1      Ongoing BeerPremiumization

8.1.2      Rising Population of Drinkers

8.1.3      Emergence of Craft Beers & Microbreweries

8.2          Market Growth Restraints

8.2.1      Rising Availability of Counterfeit Products

8.2.2      Declining Beer Consumption & Rising Demand for Substitute Drinks

8.3          Market Opportunities & Trends

8.3.1      Rising Product Innovation

8.3.2      E-commerce to Boost Beer Sales

8.3.3      Innovative Marketing Strategies

 

9              APAC Beer Market

9.1          Market Overview

9.2          Five Forces Analysis

9.2.1      Threat of New Entrants

9.2.2      Bargaining Power of Suppliers

9.2.3      Bargaining Power of Buyers

9.2.4      Threat of Substitutes

9.2.5      Competitive Rivalry

 

10           APAC Beer Market by Product Type

10.1        Market Snapshot& Growth Engine

10.2        Market Overview

10.3        Craft Beer

10.3.1    Market Size & Forecast

10.3.2    By Countries

10.4        Mass-Produced Beers

10.4.1    Market Size & Forecast

10.4.2    By Countries

 

11           APAC Beer Market by Distribution

11.1        Market Snapshot& Growth Engine

11.2        Market Overview

11.3        On-Premises

11.3.1    Market Size & Forecast

11.3.2    By Countries

11.4        Off-Premises

11.4.1    Market Size & Forecast

11.4.2    By Countries

 

12           APAC Beer Market by Category

12.1        Market Snapshot& Growth Engine

12.2        Market Overview

12.3        Premium

12.3.1    Market Size & Forecast

12.3.2    By Countries

12.4        Mainstream

12.4.1    Market Size & Forecast

12.4.2    By Countries

 

13           APAC Beer Market by Packaging

13.1        Market Snapshot& Growth Engine

13.2        Market Overview

13.3        Glass Bottles

13.3.1    Market Size & Forecast

13.3.2    By Countries

13.4        Aluminum Cans

13.4.1    Market Size & Forecast

13.4.2    By Countries

13.5        Others

13.5.1    Market Size & Forecast

13.5.2    By Countries

 

14           Key Countries

14.1        Key Countries

 

15           China

15.1        Market Overview

15.1.1    Market Vendors Analysis

15.2        Market Segmentation

15.2.1    By Packaging

15.2.2    By Type

15.2.3    By Distribution

15.2.4    By Category

 

16           Japan

16.1        Market Overview

16.1.1    Market Vendors Analysis

16.2        Market Segmentation

16.2.1    By Packaging

16.2.2    By Type

16.2.3    By Distribution

16.2.4    By Category

 

17           Australia

17.1        Market Overview

17.1.1    Market Vendors Analysis

17.2        Market Segmentation

17.2.1    By Packaging

17.2.2    By Type

17.2.3    By Distribution

17.2.4    By Category

 

18           Vietnam

18.1        Market Overview

18.1.1    Market Vendor Analysis

18.2        Market Segmentation

18.2.1    By Packaging

18.2.2    By Type

18.2.3    By Distribution

18.2.4    By Category

 

19           India

19.1        Market Overview

19.1.1    Market Vendors Analysis

19.2        Market Segmentation

19.2.1    By Packaging

19.2.2    By Type

19.2.3    By Distribution

19.2.4    By Category

 

20           South Korea

20.1        Market Overview

20.1.1    Market Vendors Analysis

20.2        Market Segmentation

20.2.1    By Packaging

20.2.2    By Type

20.2.3    By Distribution

20.2.4    By Category

 

21           Singapore

21.1        Market Overview

21.1.1    Market Vendors Analysis

21.2        Market Segmentation

21.2.1    By Packaging

21.2.2    By Type

21.2.3    By Distribution

21.2.4    By Category

 

22           Thailand

22.1        Market Overview

22.1.1    Market Vendor Analysis

22.2        Market Segmentation

22.2.1    By Packaging

22.2.2    By Type

22.2.3    By Distribution

22.2.4    By Category

 

23           Taiwan

23.1        Market Overview

23.1.1    Market Vendor Analysis

23.2        Market Segmentation

23.2.1    By Packaging

23.2.2    By Type

23.2.3    By Distribution

23.2.4    By Category

 

24           Philippines

24.1        Market Overview

24.1.1    Market Vendor Analysis

24.2        Market Segmentation

24.2.1    By Packaging

24.2.2    By Type

24.2.3    By Distribution

24.2.4    By Category

 

25           Others

25.1        Market Overview

25.2        Market Segmentation

25.2.1    By Packaging

25.2.2    By Type

25.2.3    By Distribution

25.2.4    By Category

 

26           Competitive Landscape

26.1        Competition Overview

 

27           Key Company Profiles in APAC Beer Market

27.1        China Resource Beer Holding

27.1.1    Business Overview

27.1.2    Major Product Offerings

27.1.3    Key Strengths

27.1.4    Key Strategies

27.1.5    Key Opportunities

27.2        Tsingtao Brewery

27.2.1    Market Overview

27.2.2    Major Product Offerings

27.2.3    Key Strengths

27.2.4    Key Strategies

27.2.5    Key Opportunities

27.3        Anheuser-Busch InBev

27.3.1    Business Overview

27.3.2    Major Product Offerings

27.3.3    Key Strengths

27.3.4    Key Strategies

27.3.5    Key Opportunities

27.4        Beijing Yanjing

27.4.1    Business Overview

27.4.2    Major Product Offerings

27.4.3    Key Strengths

27.4.4    Key Strategies

27.4.5    Key Opportunities

27.5        Carlsberg

27.5.1    Market Overview

27.5.2    Major Product Offerings

27.5.3    Key Strengths

27.5.4    Key Strategies

27.5.5    Key Opportunities

 

28           Other Prominent Vendors in APAC Beer Market

28.1        Asahi breweries

28.1.1    Business Overview

28.1.2    Product Offerings

28.2        Guangzhou Zhujiang Brewery Group Co., Ltd

28.2.1    Business Overview

28.2.2    Major Product Offerings

28.3        Suntory

28.3.1    Business Overview

28.3.2    Major Product Offerings

28.4        Mohan Meakin

28.4.1    Business Overview

28.4.2    Major Product Offerings

28.5        Som Distilleries

28.5.1    Business Overview

28.5.2    Major Product Offerings

28.6        Kirin Breweries

28.6.1    Business Overview

28.6.2    Major Product Offerings

28.7        Sapporo

28.7.1    Business Overview

28.7.2    Major Product Offerings

28.8        Coopers Brewery

28.8.1    Business Overview

28.8.2    Major Product Offerings

28.9        SABECO

28.9.1    Business Overview

28.9.2    Major Product Offerings

28.10     Habeco

28.10.1  Business Overview

28.10.2  Major Product Offerings

28.11     LotteChilsung

28.11.1  Business Overview

28.11.2  Major Product Offerings

28.12     Hite Brewery

28.12.1  Business Overview

28.12.2  Major Product Offerings

 

29           Report Summary

29.1        Key Takeaways

29.2        Quantitative Summary

29.2.1    APAC Beer Market by Type

29.2.2    APAC Beer Market by Distribution

29.2.3    APAC Beer Market by Category

29.2.4    APAC Beer Market by Packaging

29.2.5    China

29.2.6    Japan

29.2.7    Australia

29.2.8    Vietnam

29.2.9    India

29.2.10  South Korea

29.2.11  Singapore

29.2.12  Thailand

29.2.13  Taiwan

29.2.14  Philippines

29.2.15  Other Countries

 

30           Appendix

30.1        Abbreviations

               

 

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Frequently Asked Questions

What is the market size and CAGR of the APAC Beer Market?

APAC beer market size to reach USD 259 billion by 2024 growing at a CAGR of over 4% during the forecast period.

What factors are driving the APAC Beer Market?

Premiumization is the most significant trend influencing the global beer market.The emergence of craft beers and microbreweries in emerging economies such as India and China is another major factor driving the demand for low-alcohol drinks and flavored beers in the region.The introduction of gluten-free, low calorie, low alcohol, and non-alcoholic beers is expected to drive the growth of the market during the forecast period.

Who are the key vendors in the APAC Beer Market?

China Resources Beer Holding Company,Tsingtao Brewery,Anheuser-Busch InBev,Beijing Yanjing,Carlsberg are the key vendors