U.S. Wipes Market - Industry Outlook & Forecast 2022-2027

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U.S. WIPES MARKET SIZE WAS VALUED AT USD 5.58 BILLION IN 2021 AND IS EXPECTED TO REACH USD 8.03 BILLION BY 2027, GROWING AT A CAGR OF 6.25% DURING THE FORECAST PERIOD

U.S. Wipes Market Report Includes Size, Share, & Trends Analysis by

  • Product: Wet Wipes and Dry Wipes
  • Type: Disposable and Non-Disposable
  • Application: Household ( Multi-Purpose Wipes, Floor Wipes, Wood & Laminate Wipes, Kitchen Wipes, Bathroom Wipes, Glass/Screen Cleaner Wipes, and Others), Baby Care, Personal Care (Facial & Cosmetics Wipes, Hand & Body Wipes, and Others), Industrial, Healthcare, Manufacturing, Food Industry, Automotive & Transportation, and Others
  • Wipe Fabric Technology: Spunlace, Airlaid, Wet Laid, and Others
  • Distribution Channel: Hypermarkets & Supermarkets, Convenience/Retail Stores, Pharmacy Stores, Online Stores, and Direct Selling
  • Region: South, West, Midwest, Northeast

Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2022–2027.

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U.S. WIPES MARKET REPORT SCOPE

REPORT ATTRIBUTEDETAILS
MARKET SIZE (REVENUE)USD 8.03 BILLION (2027)
CAGR6.25 % (2022-2027)
BASE YEAR2021
FORECAST YEAR2022-2027
MARKET SEGMENTSProduct (Wet Wipes and Dry Wipes), Type (Disposable and Non-Disposable), Application (Household, (Multi-Purpose Wipes, Floor Wipes, Wood & Laminate Wipes, Kitchen Wipes, Bathroom Wipes, Glass/Screen Cleaner Wipes, and Others), Baby Care, Personal Care (Facial & Cosmetics Wipes, Hand & Body Wipes, and Others) Industrial(Healthcare, Manufacturing, Food Industry, Automotive & Transportation, and Others)) Wipe Fabric Technology (Spunlace, Airlaid, Wet Laid, and Others), Distribution Channel (Hypermarkets & Supermarkets, Convenience/Retail Stores, Pharmacy Stores, Online Stores, and Direct Selling)
GEOGRAPHIC ANALYSISSouth, West, Midwest, and Northeast
COUNTRY COVEREDUSA
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MARKET OVERVIEW

The U.S. wipes market size value at USD 5.5 billion in 2021 and is expected to cross USD 8.03 billion by 2027, growing at a CAGR of over 6% from 2022-2027. The increased awareness about physical hygiene and the increased spread of diseases through viruses have propelled the growth of the U.S. wipes market. The industry is witnessing increased demand from healthcare, hospitality, residential, corporate, and various government agencies and militaries. This is because continuous innovations in wipes formulations and dispenser designs, such as touchless dispensers, are gaining traction in the market.

TheUS-based organizations such as the US FDA and US CDC also play an essential role in creating hand hygiene awareness. For instance, the US CDC campaign ‘Clean Hands Count’ encourages and empowers patients to ask healthcare service providers whether they washed their hands. Plus, the advent of the online platform has allowed numerous vendors to step up and pitch in for their offerings across the globe, diluting the physical boundaries. All these factors are helping the U.S. wipes market propel.

KEY HIGHLIGHTS  

  • There has been a growth of innovative solutions in the U.S. wipes market. For instance, VersaSure and Clorox Healthcare Fuzion cleaner disinfectant launched a new type of bleach that combines disinfecting efficacy against tough pathogens with broader surface compatibility.
  • Companies such as Reckitt Benckiser are engaged in various social programs, creating awareness among the people about hygiene and catering to improved hygiene and health standards.
  • On March 5th, 2020, Washington became the first state with a wipe labeling law. The law necessitates “Do Not Flush” logos on non-flushable wipes. This has increased the demand for flushable wipes in the U.S. wipes market.
  • These days parents are willing to spend on quality products, which has made a profitable market for the baby care industry, thus propelling the demand for baby wipes. Furthermore, e-commerce, growing awareness concerning hygiene and health among consumers, and increasing living standards are a few other factors enhancing the market growth.
  • Medical wet wipes are available for several applications. These include chlorhexidine wipes, wet alcohol wipes, and sporicidal wipes. They can be used to inhibit the spread of pathogens.
  • Due to the impact of COVID-19, the demand for wet wipes has increased in the U.S. wipes market. For instance, in supermarkets and corporates, antiseptic wipes are given to sanitize hands.

U.S. WIPES MARKET SEGMENTATION

  • The Pennsylvania Department of Environmental Protection (DEP) promotes all Pennsylvanians only to flush human waste and toilet paper, not disinfectant wipes or other non-disposable substances that should be disposed of in the garbage. This will propel the demand for disposable wipes in the U.S.
  • The multi-purpose wipes market holds the largest share in the household application segment owing to the increasing demand for portable and easy-to-use all-liquid absorbents in day-to-day maintenance and cleaning activities. In addition, the increasing consumer spending on multipurpose wipes is the major factor strengthening the demand for multi-purpose wipes.
  • The portability of wet wipes allows users to simply maintain and improve personal and environmental hygiene standards and ultimately lessen the risk of cross-contamination.
  • Study room furniture witnessed a slight rise in demand due to companies mandating work-from-home practices for their employees worldwide. But this was only temporary, and in the long term, the market did witness a decline in sales. However, as global construction and consumer markets rebound from the decline imposed by COVID-19, the outlook for global furniture sales is expected to rise. This is underpinned by new residential construction and housing projects, thus driving the demand for wood & laminate wipes for disinfecting and cleaning furniture and carpentry.
  • Establishing innovative products, such as flavored wipes for cleaning faces, will offer growth opportunities. Products classified in the segment of pre-moistened facial cleansing, personal hygiene, and disinfecting wipes are anticipated to witness speedy gains. Furthermore, the increased cost of personal care wipes and skin problems affected due by chemical contents in the products are anticipated to inhibit the market growth.

GEOGRAPHICAL OUTLOOK

  • South: The Southern region accounts for the highest population in the US and is further rising continuously. Hospitality, household, and healthcare are the key sectors driving the economy of the southern US. Hence, these sectors will likely significantly accelerate the demand for wipes across the region.
  • West: The growth in this region is attributed to the high disposable income, high acceptance of advanced products, and accelerating usage across multiple end-users. States such as Nevada, Utah, and Arizona are witnessing continuous population growth, providing significant growth opportunities for vendors in the market.
  • Midwest: Ohio is one of the major markets for wipes due to the high presence of healthcare facilities, corporates, and various institutions. The massive size of the end-user markets, such as the residential sector and a growing number of nuclear families drives the demand for wipes in the region.

VENDOR LANDSCAPE

  • The key players in the market are- Johnson & Johnson, Procter & Gamble, Nice-Pak Products, Reckitt Benckiser, Unilever Group, The Clorox Company, etc.
  • Vendors can boost profitability by practicing efficient production techniques that minimize product costs and mitigate associated risks.
  • ArtNaturals in 2020 added sanitizing wipes to their product portfolio. The ArtNaturals Hand Sanitizing Wipes are made with a simple formula of glycerin and 75 percent ethanol alcohol, meeting the Centers for Disease Control and Prevention's hand hygiene recommendations.
  • EO x and Alaska Airlines Launch Essential Oil Sanitizing Hand Wipes. EO partners with Alaska Airlines to provide travelers with EO hand sanitizing wipes to help fliers feel more comfortable and relaxed.

The US wet wipes market report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

Market Segmentation by Product

  • Wet Wipes
  • Dry Wipes

Market Segmentation by Type

  • Disposable
  • Non-Disposable

Market Segmentation by Application

  • Household
    • Multi-Purpose Wipes
    • Floor Wipes
    • Wood & Laminate Wipes
    • Kitchen Wipes
    • Bathroom Wipes
    • Glass/Screen Cleaner Wipes
    • Others
  • Baby Care
  • Personal Care
    • Facial & Cosmetics Wipes
    • Hand & Body Wipes
    • Others
  • Industrial
  • Healthcare
  • Manufacturing
  • Food Industry
  • Automotive & Transportation,
  • Others

Market Segmentation by Wipe Fabric Technology

  • Spunlace
  • Airlaid
  • Wet Laid
  • Others

Market Segmentation by Distribution Channel

  • Hypermarkets & Supermarkets
  • Convenience/Retail Stores
  • Pharmacy Stores
  • Online Stores
  • Direct Selling

Market Segmentation by Geography

  • Southern US
  • Western US
  • Midwest US
  • Northeast US

This Report Addresses:

  • Market research and successful decision making
  • Market forecasts from 2022 to 2027
  • Growth opportunities and trend analysis
  • Segments and regional insights
  • Key Companies and market share analysis

SNAPSHOT

The U.S. wipes market size was valued at USD 5.58 billion in 2021 and is expected to reach USD 8.03 billion by 2027, growing at a CAGR of 6.25% during the forecast period

The following factors are likely to contribute to the growth of the US Wipes market –

  • Advancements and Innovative Solutions
  • Consumer Interest in Eco-friendly Products
  • The rise in Promotion of Wipes
  • The shift in Consumer Behavior
  • Upsurge in E-commerce Platforms
  • Rising Hygiene Awareness Among People

Base Year: 2021

Forecast Year: 2022-2027

The study considers a detailed scenario of the present US wipes market and its market dynamics for the period 2022−2027. It covers a detailed overview of several market growth enablers, restraints, and trends. The report offers both the demand and supply aspects of the market. It profiles and examines leading companies and other prominent ones operating in the market.

Key Vendors

  • Johnson & Johnson
    • Business Overview
    • Product Offerings
    • Key Strengths
    • Key Strategies
    • Key Opportunities
  • Procter & Gamble (P&G)
  • Nice-Pak Products
  • Reckitt Benckiser
  • Unilever
  • The Clorox Company

Other Prominent Vendors

  • Diamond Wipes
    • Business Overview
    • Product Offerings
  • Kimberly-Clark
  • LA Fresh
  • Unicharm
  • Edgewell Personal Care Company
  • 3M
  • B. Braun
  • BD
  • Dynarex Corporation
  • Ecolab
  • 2XL Corporation
  • Contec
  • GOJO Industries
  • Cantel Medical
  • CleanWell
  • Diversey
  • Kinnos
  • Medline Industries
  • Sani Professional
  • Stryker

Market Segmentation by Product

  • Wet Wipes
  • Dry Wipes

Market Segmentation by Type

  • Disposable
  • Non-Disposable

Market Segmentation by Application

  • Household
    • Multi-Purpose Wipes
    • Floor Wipes
    • Wood & Laminate Wipes
    • Kitchen Wipes
    • Bathroom Wipes
    • Glass/Screen Cleaner Wipes
    • Others
  • Baby Care
  • Personal Care
    • Facial & Cosmetics Wipes
    • Hand & Body Wipes
    • Others
  • Industrial
  • Healthcare
  • Manufacturing
  • Food Industry
  • Automotive & Transportation,
  • Others

Market Segmentation by Wipe Fabric Technology

  • Spunlace
  • Airlaid
  • Wet Laid
  • Others

Market Segmentation by Distribution Channel

  • Hypermarkets & Supermarkets
  • Convenience/Retail Stores
  • Pharmacy Stores
  • Online Stores
  • Direct Selling

Market Segmentation by Geography

  • Southern US
  • Western US
  • Midwest US
  • Northeast US

Frequently Asked Questions

What is the value of the U.S. wipes market?

The wipes market in the U.S. size was valued at USD 5.58 billion in 2021 and is expected to reach USD 8.03 billion by 2027.

What are the market segments covered in the U.S. wipes industry?

The market segments covered in the U.S. wipes industry are product, type, application, wipe fabric technology, distribution channel, and region.

Who are the key players in the U.S. wipes market?

The key players in the market are- Johnson & Johnson, Procter & Gamble, Nice-Pak Products, Reckitt Benckiser, Unilever Group, The Clorox Company, etc.

Which region contributes to the highest growth in the U.S. wipes market

The South region has the highest market in the U.S. wipes market.

What are the different growth opportunities in the market?

The establishment of innovative products such as flavored wipes for cleaning faces will offer growth opportunities. Products classified in the segment of pre-moistened facial cleansing, personal hygiene, and disinfecting wipes are anticipated to witness speedy gains.

LIST OF EXHIBITS            

Exhibit 1              Segmentation of US Wipes Market

Exhibit 2              Market Size Calculation Approach 2021

Exhibit 3              Overview: US Wipes Market 2021-2026

Exhibit 4              Consumer Preferences in US (May 2021)

Exhibit 5              Wipes: Forms of Packaging

Exhibit 6              Sustainable Production Using Cellulose

Exhibit 7              Raw Materials Used in Manufacturing Wipes

Exhibit 8              Analysis of Key Factors Influencing Wipes Market (Short-term, Medium-term, & Long-term)

Exhibit 9              Historical Data: US Wipes Market 2018-2027 ($ billion)

Exhibit 10            Impact of Advancements & Innovative Solutions

Exhibit 11            Impact of Consumer Interest in Eco-friendly Products

Exhibit 12            Consumers of Eco-friendly Products (% share)

Exhibit 13            Impact of Rise in Promotion of Wipes

Exhibit 14            Impact of Shift in Consumer Behavior

Exhibit 15            Major Fragrance Categories of Household Wipe Launches in North America (2018-2020)

Exhibit 16            Impact of Upsurge in E-commerce Platforms

Exhibit 17            Impact of Rising Hygiene Awareness Among Consumers

Exhibit 18            Approximate Consumption of Hand Sanitization Wipes 2019–2021 (million units)

Exhibit 19            Impact of Increase Product Launches

Exhibit 20            Impact of Growing Demand & Supply Gap

Exhibit 21            Impact of Regulatory Concerns & Product Recalls

Exhibit 22            Impact of Flushable Wipes Causing Septic Issues

Exhibit 23            Impact of Increase in Raw Material Prices

Exhibit 24            US Wipes Market 2021–2027 ($ billion)

Exhibit 25            US Wipes Market: Incremental Growth 2021-2027

Exhibit 26            Five Forces Analysis 2021

Exhibit 27            Value Chain Analysis of Wipes Market

Exhibit 28            Incremental Growth by Product 2021 & 2027

Exhibit 29            Overview: US Wipes Market by Product

Exhibit 30            US Wet Wipes Market 2021–2027 ($ million)

Exhibit 31            US Dry Wipes Market 2021–2027 ($ million)

Exhibit 32            Benefits of Dry Wipes

Exhibit 33            Incremental Growth by Type 2021 & 2027

Exhibit 34            Overview: US Wipes Market by Type

Exhibit 35            US Disposable Wipes Market 2021–2027 ($ million)

Exhibit 36            US Non-disposable Wipes Market 2021–2027 ($ million)

Exhibit 37            Incremental Growth by Application 2021 & 2027

Exhibit 38            Overview: US Wipes Market by Application

Exhibit 39            Incremental Growth by Household 2021 & 2027

Exhibit 40            US Household Wipes Market 2021–2027 ($ million)

Exhibit 41            US Multi-purpose Wipes Market 2021–2027 ($ million)

Exhibit 42            US Floor Wipes Market 2021–2027 ($ million)

Exhibit 43            US Wood & Laminate Wipes Market 2021–2027 ($ million)

Exhibit 44            US Kitchen Wipes Market 2021–2027 ($ million)

Exhibit 45            US Bathroom Wipes Market 2021–2027 ($ million)

Exhibit 46            US Glass/Screen Cleaner Wipes Market 2021–2027 ($ million)

Exhibit 47            US Other Household Wipes Market 2021–2027 ($ million)

Exhibit 48            US Baby Care Wipes Market 2021–2027 ($ million)

Exhibit 49            Number of Births in US 2019-2020 (million)

Exhibit 50            Incremental Growth by Segment 2021 & 2027

Exhibit 51            US Personal Care Wipes Market 2021–2027 ($ million)

Exhibit 52            US Facial & Cosmetics Wipes Market 2021–2027 ($ million)

Exhibit 53            US Cosmetic Industry: Overview

Exhibit 54            US Hand & Body Wipes Market 2021–2027 ($ million)

Exhibit 55            US Other Personal Care Wipes Market 2021–2027 ($ million)

Exhibit 56            Incremental Growth by Segment 2021 & 2027

Exhibit 57            Uses of Industrial Wipes

Exhibit 58            US Industrial Wipes Market 2021–2027 ($ million)

Exhibit 59            US Healthcare Wipes Market 2021–2027 ($ million)

Exhibit 60            US Manufacturing Wipes Market 2021–2027 ($ million)

Exhibit 61            US Food Industry Wipes Market 2021–2027 ($ million)

Exhibit 62            US Automotive & Transportation Wipes Market 2021–2027 ($ million)

Exhibit 63            US Other Industrial Wipes Market 2021–2027 ($ million)

Exhibit 64            Incremental Growth by Wipe Fabric Technology 2021 & 2027

Exhibit 65            Overview: US Wipes Market by Wipe Fabric Technology

Exhibit 66            Production Process of Wipes

Exhibit 67            Consumption of Spunlace or Hydroentangled Nonwovens in Wipes (Tons)

Exhibit 68            US Spunlace Wipe Fabric Technology Market 2021–2027 ($ million)

Exhibit 69            US Air-laid Wipe Fabric Technology Market 2021–2027 ($ million)

Exhibit 70            US Wet-laid Wipe Fabric Technology Market 2021–2027 ($ million)

Exhibit 71            US Other Wipe Fabric Technology Market 2021–2027 ($ million)

Exhibit 72            Incremental Growth by Distribution Channel 2021 & 2027

Exhibit 73            Overview: US Wipes Market by Distribution Channel

Exhibit 74            US Hypermarkets & Supermarkets Wipes Market 2021–2027 ($ million)

Exhibit 75            US Convenience/Retail Stores Wipes Market 2021–2027 ($ million)

Exhibit 76            US Pharmacy Stores Wipes Market 2021–2027 ($ million)

Exhibit 77            Online Sales in US 2019 & 2020 ($ billion)

Exhibit 78            US Online Stores Wipes Market 2021–2027 ($ million)

Exhibit 79            US Direct Selling Wipes Market 2021–2027 ($ million)

Exhibit 80            Incremental Growth by Region 2021 & 2027

Exhibit 81            US Wipes Market Overview (Revenue)

Exhibit 82            South US Wipes Market 2021–2027 ($ billion)

Exhibit 83            West US Wipes Market 2021–2027 ($ billion)

Exhibit 84            Midwest US Wipes Market 2021–2027 ($ billion)

Exhibit 85            Per Capita Disposable Income in Northeast 2020

Exhibit 86            Northeast US Wipes Market 2021–2027 ($ billion)

Exhibit 87            Product Comparison by Key Vendors

                       

LIST OF TABLES

Table 1            Key Caveats

Table 2             Currency Conversion 2013−2020

Table 3               Ranking of Attributes Preferred by Consumers in Household Market

Table 4               Recent Product Launches

Table 5               US Wipes Market by Product 2021–2027 ($ million)

Table 6               US Wet Wipes Market by Region 2021–2027 ($ million)

Table 7               US Dry Wipes Market by Region 2021–2027 ($ million)

Table 8               US Wipes Market by Type 2021–2027 ($ million)

Table 9                Regulatory Procedure Governing Disposable Wipes Based on the Purpose of Use

Table 10              US Disposable Wipes Market by Region 2021–2027 ($ million)

Table 11              US Non-disposable Wipes Market by Region 2021–2027 ($ million)

Table 12              US Wipes Market by Application 2021–2027 ($ million)

Table 13              US Household Wipes Market 2021–2027 ($ million)

Table 14              US Household Wipes Market by Region 2021–2027 ($ million)

Table 15              US Multi-purpose Wipes Market by Region 2021–2027 ($ million)

Table 16              US Floor Wipes Market by Region 2021–2027 ($ million)

Table 17              US Wood & Laminate Wipes Market by Region 2021–2027 ($ million)

Table 18              US Kitchen Wipes Market by Region 2021–2027 ($ million)

Table 19              Companies Offering Bathroom Wipes

Table 20              US Bathroom Wipes Market by Region 2021–2027 ($ million)

Table 21              US Glass/Screen Cleaner Wipes Market by Region 2021–2027 ($ million)

Table 22              Companies Offering Other Household End-user Wipes

Table 23              US Other Household Wipes Market by Region 2021–2027 ($ million)

Table 24              US Baby Care Wipes Market by Region 2021–2027 ($ million)

Table 25              US Personal Care Wipes Market 2021–2027 ($ million)

Table 26              US Personal Care Wipes Market by Region 2021–2027 ($ million)

Table 27              US Facial & Cosmetics Wipes Market by Region 2021–2027 ($ million)

Table 28              US Hand & Body Wipes Market by Region 2021–2027 ($ million)

Table 29              US Other Personal Care Wipes Market by Region 2021–2027 ($ million)

Table 30              US Industrial Wipes Market 2021–2027 ($ million)

Table 31              US Industrial Wipes Market by Region 2021−2027 ($ million)

Table 32              US Healthcare Wipes Market by Region 2021–2027 ($ million)

Table 33              US Manufacturing Wipes Market by Region 2021–2027 ($ million)

Table 34              US Food Industry Wipes Market by Region 2021–2027 ($ million)

Table 35              US Automotive & Transportation Wipes Market by Region 2021–2027 ($ million)

Table 36              US Other Industrial Wipes Market by Region 2021–2027 ($ million)

Table 37              US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 38              US Spunlace Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 39              US Air-laid Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 40              US Wet-laid Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 41              US Other Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 42              US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 43              US Hypermarkets & Supermarkets Wipes Market 2021−2027 ($ million)

Table 44              US Convenience/Retail Stores Wipes Market 2021–2027 ($ million)

Table 45              US Wipes Market by Pharmacy Stores 2021−2027 ($ million)

Table 46              US Online Stores Wipes Market 2021−2027 ($ million)

Table 47              Direct Selling Vendors & their Products

Table 48              US Direct Selling Wipes Market 2021–2027 ($ million)

Table 49              US Wipes Market by Region 2021–2027 ($ billion)

Table 50              South US Wipes Market by Product 2021–2027 ($ million)

Table 51              South US Wipes Market by Type 2021-2027 ($ million)

Table 52              South US Wipes Market by Application 2021−2027 ($ million)

Table 53              South US Household Wipes Market 2021–2027 ($ million)

Table 54              South US Personal Care Wipes Market 2021–2027 ($ million)

Table 55              South US Industrial Wipes Market 2021–2027 ($ million)

Table 56              South US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 57              South US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 58              West US Wipes Market by Product 2021–2027 ($ million)

Table 59              West US Wipes Market by Type 2021–2027 ($ million)

Table 60              West US Wipes Market by Application 2021–2027 ($ million)

Table 61              West US Household Wipes Market 2021–2027 ($ million)

Table 62              West US Personal Care Wipes Market 2021–2027 ($ million)

Table 63              West US Industrial Wipes Market 2021–2027 ($ million)

Table 64              West US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 65              West US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 66              Midwest US Wipes Market by Product 2021–2027 ($ million)

Table 67              Midwest US Wipes Market by Type 2021–2027 ($ million)

Table 68              Midwest US Wipes Market by Application 2021–2027 ($ million)

Table 69              Midwest US Household Wipes Market 2021–2027 ($ million)

Table 70              Midwest US Personal Care Wipes Market 2021–2027 ($ million)

Table 71              Midwest US Industrial Wipes Market 2021–2027 ($ million)

Table 72              Midwest US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 73              Midwest US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 74              Northeast US Wipes Market by Product 2021–2027 ($ million)

Table 75              Northeast US Wipes Market by Type 2021–2027 ($ million)

Table 76              Northeast US Wipes Market by Application 2021–2027 ($ million)

Table 77              Northeast US Household Wipes Market 2021–2027 ($ million)

Table 78              Northeast US Personal Care Wipes Market 2021–2027 ($ million)

Table 79              Northeast US Industrial Wipes Market 2021–2027 ($ million)

Table 80              Northeast US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 81              Northeast US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 82              Johnson & Johnson: Major Product Offerings

Table 83              P&G: Major Product Offerings

Table 84              Nice-Pak Products: Major Product Offerings

Table 85              Reckitt Benckiser: Major Product Offerings

Table 86              Unilever: Major Product Offerings

Table 87              The Clorox Company: Major Product Offerings

Table 88              Diamond Wipes: Major Product Offerings

Table 89              Kimberly-Clark: Major Product Offerings

Table 90              LA Fresh: Major Product Offerings

Table 91              Unicharm: Major Product Offerings

Table 92              Edgewell Personal Care: Major Product Offerings

Table 93              3M: Major Product Offerings

Table 94              B. Braun: Major Product Offerings

Table 95              BD: Major Product Offerings

Table 96              Dynarex Corporation: Major Product Offerings

Table 97              Ecolab: Major Product Offerings

Table 98              2XL Corporation Major Product Offerings

Table 99              Contec: Major Product Offerings

Table 100            GOJO Industries: Major Product Offerings

Table 101            Cantel Medical: Major Product Offerings

Table 102            CleanWell: Major Product Offerings

Table 103            Diversey: Major Product Offerings

Table 104            Kinnos: Major Product Offerings

Table 105            Medline Industries: Major Product Offerings

Table 106            Sani Professional: Major Product Offerings

Table 107            Stryker: Major Product Offerings

Table 108            US Wipes Market by Region 2021–2027 ($ billion)

Table 109            South US Wipes Market by Product 2021–2027 ($ million)

Table 110            South US Wipes Market by Type 2021–2027 ($ million)

Table 111            South US Wipes Market by Application 2021–2027 ($ million)

Table 112            South US Household Wipes Market 2021–2027 ($ million)

Table 113            South US Personal Care Wipes Market 2021–2027 ($ million)

Table 114            South US Industrial Wipes Market 2021–2027 ($ million)

Table 115            South US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 116            South US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 117            West US Wipes Market by Product 2021–2027 ($ million)

Table 118            West US Wipes Market by Type 2021–2027 ($ million)

Table 119            West US Wipes Market by Application 2021–2027 ($ million)

Table 120            West US Household Wipes Market 2021–2027 ($ million)

Table 121            West US Personal Care Wipes Market 2021–2027 ($ million)

Table 122            West US Industrial Wipes Market 2021–2027 ($ million)

Table 123            West US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 124            West US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 125            Midwest US Wipes Market by Product 2021–2027 ($ million)

Table 126            Midwest US Wipes Market by Type 2021–2027 ($ million)

Table 127            Midwest US Wipes Market by Application 2021–2027 ($ million)

Table 128            Midwest US Household Wipes Market 2021–2027 ($ million)

Table 129            Midwest US Personal Care Wipes Market 2021–2027 ($ million)

Table 130            Midwest US Industrial Wipes Market 2021–2027 ($ million)

Table 131            Midwest US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 132            Midwest US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 133            Northeast US Wipes Market by Product 2021–2027 ($ million)

Table 134            Northeast US Wipes Market by Type 2021–2027 ($ million)

Table 135            Northeast US Wipes Market by Application 2021–2027 ($ million)

Table 136            Northeast US Household Wipes Market 2021–2027 ($ million)

Table 137            Northeast US Personal Care Wipes Market 2021–2027 ($ million)

Table 138            Northeast US Industrial Wipes Market 2021–2027 ($ million)

Table 139            Northeast US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 140            Northeast US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 141            US Wipes Market by Product 2021–2027 ($ million)

Table 142            US Wet Wipes Market by Region 2021–2027 ($ million)

Table 143            US Dry Wipes Market by Region 2021–2027 ($ million)

Table 144            US Wipes Market by Type 2021–2027 ($ million)

Table 145            US Disposable Wipes Market by Region 2021–2027 ($ million)

Table 146            US Non-disposable Wipes Market by Region 2021–2027 ($ million)

Table 147            US Wipes Market by Application 2021–2027 ($ million)

Table 148            US Household Wipes Market by Region 2021–2027 ($ million)

Table 149            US Household Wipes Market 2021–2027 ($ million)

Table 150            US Multi-purpose Wipes Market by Region 2021–2027 ($ million)

Table 151            US Floor Wipes Market by Region 2021–2027 ($ million)

Table 152            US Wood & Laminate Wipes Market by Region 2021–2027 ($ million)

Table 153            US Kitchen Wipes Market by Region 2021–2027 ($ million)

Table 154            US Bathroom Wipes Market by Region 2021–2027 ($ million)

Table 155            US Glass/Screen Cleaner Wipes Market by Region 2021–2027 ($ million)

Table 156            US Others Household Wipes Market by Region 2021–2027 ($ million)

Table 157            US Baby Care Wipes Market by Region 2021–2027 ($ million)

Table 158            US Personal Care Wipes Market by Region 2021–2027 ($ million)

Table 159            US Personal Care Wipes Market 2021–2027 ($ million)

Table 160            US Facial & Cosmetics Wipes Market by Region 2021–2027 ($ million)

Table 161            US Hand & Body Wipes Market by Region 2021–2027 ($ million)

Table 162            US Other Personal Care Wipes Market by Region 2021–2027 ($ million)

Table 163            US Industrial Wipes Market by Region 2021–2027 ($ million)

Table 164            US Industrial Wipes Market 2021–2027 ($ million)

Table 165            US Healthcare Wipes Market by Region 2021–2027 ($ million)

Table 166            US Manufacturing Wipes Market by Region 2021–2027 ($ million)

Table 167            US Food Industry Wipes Market by Region 2021–2027 ($ million)

Table 168            US Automotive & Transportation Wipes Market by Region 2021–2027 ($ million)

Table 169            US Other Industrial Wipes Market by Region 2021–2027 ($ million)

Table 170            US Wipes Market by Wipe Fabric Technology 2021–2027 ($ million)

Table 171            US Spunlace Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 172            US Air-laid Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 173            US Wet-laid Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 174            US Other Wipe Fabric Technology Market by Region 2021–2027 ($ million)

Table 175            US Wipes Market by Distribution Channel 2021–2027 ($ million)

Table 176            US Hypermarkets & Supermarkets Wipes Market 2021–2027 ($ million)

Table 177            US Convenience/Retail Store Wipes Market 2021–2027 ($ million)

Table 178            US Pharmacy Store Wipes Market 2021–2027 ($ million)

Table 179            US Online Wipes Market 2021–2027 ($ million)

Table 180            US Direct Selling Wipes Market 2021–2027 ($ million)

1             Research Methodology

2             Research Objectives

3             Research Process

 

4             Scope & Coverage

4.1         Market Definition

4.1.1      Inclusions

4.1.2      Exclusions

4.1.3      Market Estimation Caveats

4.2         Base Year

4.3         Scope Of The Study

4.4         Market Segments

4.4.1      Market Segmentation By Product

4.4.2      Market Segmentation By Type

4.4.3      Market Segmentation By Application

4.4.4      Market Segmentation By Technology

4.4.5      Market Segmentation By Distribution Channel

4.4.6      Market Segmentation By Geography

 

5             Report Assumptions & Caveats

5.1         Key Caveats

5.2         Currency Conversion

5.3         Market Derivation

 

6             Market at a Glance

7             Introduction

7.1         Overview

7.1.1      Consumer Preference For Wipes

7.1.2      Forms Of Packaging

7.1.3      Raw Material And Sustainability Trends

7.2         Impact Of Covid-19

 

8             Market Opportunities & Trends

8.1         Advancements & Innovative Solutions

8.2         Consumer Interest In Eco-Friendly Products

8.3         Rise In Promotion Of Wipes

8.4         Shift In Consumer Behavior

 

9             Market Growth Enablers

9.1         Upsurge In E-Commerce Platforms

9.2         Rising Hygiene Awareness Among Consumers

9.3         Increase In Product Launches

9.4         Growing Demand & Supply Gap

 

10          Market Growth Restraints

10.1       Regulatory Concerns & Product Recalls

10.2       Flushable Wipes Causing Septic Issues

10.3       Increase In Raw Material Prices

 

11          Market Landscape

11.1       Market Size & Forecast

11.2       Five Forces Analysis

11.2.1   Threat Of New Entrants

11.2.2   Bargaining Power Of Suppliers

11.2.3   Bargaining Power Of Buyers

11.2.4   Threat Of Substitutes

11.2.5   Competitive Rivalry

 

12          Value Chain Analysis

12.1       Value Chain Overview

12.1.1   Overview

12.1.2   Material Suppliers

12.1.3   Manufacturers

12.1.4   Distributors

12.1.5   Retailers

12.1.6   Online Channels

12.1.7   End-Users

 

13          Product

13.1       Market Snapshot & Growth Engine

13.2       Market Overview

13.3       Wet Wipes

13.3.1   Market Size & Forecast

13.3.2   Market By Region

13.4       Dry Wipes

13.4.1   Market Size & Forecast

13.4.2   Market By Region

 

14          Type

14.1       Market Snapshot & Growth Engine

14.2       Market Overview

14.3       Disposable Wipes

14.3.1   Market Size & Forecast

14.3.2   Market By Region

14.4       Non-Disposable

14.4.1   Market Size & Forecast

14.4.2   Market By Region

15          Application

15.1       Market Snapshot & Growth Engine

15.2       Market Overview

 

16          Household

16.1       Market Snapshot & Growth Engine

16.2       Market Overview

16.2.1   Market By Region

16.3       Multi-Purpose Wipes

16.3.1   Market Size & Forecast

16.3.2   Market By Region

16.4       Floor Wipes

16.4.1   Market Size & Forecast

16.4.2   Market By Region

16.5       Wood & Laminate Wipes

16.5.1   Market Size & Forecast

16.5.2   Market By Region

16.6       Kitchen Wipes

16.6.1   Market Size & Forecast

16.6.2   Market By Region

16.7       Bathroom Wipes

16.7.1   Market Size & Forecast

16.7.2   Market By Region

16.8       Glass/Screen Cleaner Wipes

16.8.1   Market Size & Forecast

16.8.2   Market By Region

16.9       Others

16.9.1   Market Size & Forecast

16.9.2   Market By Region

17          Baby Care

17.1       Market Overview

17.1.1   Market By Region

 

18          Personal Care

18.1       Market Snapshot & Growth Engine

18.2       Market Overview

18.2.1   Market By Region

18.3       Facial & Cosmetic Wipes

18.3.1   Market Size & Forecast

18.3.2   Market By Region

18.4       Hand & Body Wipes

18.4.1   Market Size & Forecast

18.4.2   Market By Region

18.5       Others

18.5.1   Market Size & Forecast

18.5.2   Market By Region

 

19          Industrial

19.1       Market Snapshot & Growth Engine

19.2       Market Overview

19.2.1   Market By Region

19.3       Healthcare

19.3.1   Market Size & Forecast

19.3.2   Market By Region

19.4       Manufacturing

19.4.1   Market Size & Forecast

19.4.2   Market By Region

19.5       Food Industry

19.5.1   Market Size & Forecast

19.5.2   Market By Region

19.6       Automotive & Transportation

19.6.1   Market Size & Forecast

19.6.2   Market By Region

19.7       Others

19.7.1   Market Size & Forecast

19.7.2   Market By Region

 

20          Wipe Fabric Technology

20.1       Market Snapshot & Growth Engine

20.2       Market Overview

20.3       SPUNLACE

20.3.1   Market Size & Forecast

20.3.2   Market By Region

20.4       Air-Laid

20.4.1   Market Size & Forecast

20.4.2   Market By Region

20.5       Wet-Laid

20.5.1   Market Size & Forecast

20.5.2   Market By Region

20.6       Others

20.6.1   Market Size & Forecast

20.6.2   Market By Region

 

21          Distribution Channel

21.1       Market Snapshot & Growth Engine

21.2       Market Overview

21.3       Hypermarkets & Supermarkets

21.3.1   Market Size & Forecast

21.3.2   Market By Region

21.4       Convenience / Retail Stores

21.4.1   Market Size & Forecast

21.4.2   Market By Region

21.5       Pharmacy Stores

21.5.1   Market Size & Forecast

21.5.2   Market By Region

21.6       Online Stores

21.6.1   Market Size & Forecast

21.6.2   Market By Region

21.7       Direct Selling

21.7.1   Market Size & Forecast

21.7.2   Market By Region

 

22          Region

22.1       Market Snapshot & Growth Engine

22.2       Region Overview

 

23          South

23.1       Market Size & Forecast

23.2       Product

23.2.1   Market Size & Forecast

23.3       Type

23.3.1   Market Size & Forecast

23.4       Application

23.4.1   Market Size & Forecast

23.4.2   Household: Market Size & Forecast

23.4.3   Personal Care: Market Size & Forecast

23.4.4   Industrial: Market Size & Forecast

23.5       Wipe Fabric Technology

23.5.1   Market Size & Forecast

23.6       Distribution Channel

23.6.1   Market Size & Forecast

 

24          West

24.1       Market Size & Forecast

24.2       Product

24.2.1   Market Size & Forecast

24.3       Type

24.3.1   Market Size & Forecast

24.4       Application

24.4.1   Market Size & Forecast

24.4.2   Household: Market Size & Forecast

24.4.3   Personal Care: Market Size & Forecast

24.4.4   Industrial: Market Size & Forecast

24.5       Wipe Fabric Technology

24.5.1   Market Size & Forecast

24.6       Distribution Channel

24.6.1   Market Size & Forecast

 

25          Midwest

25.1       Market Size & Forecast

25.2       Product

25.2.1   Market Size & Forecast

25.3       Type

25.3.1   Market Size & Forecast

25.4       Application

25.4.1   Market Size & Forecast

25.4.2   Household: Market Size & Forecast

25.4.3   Personal Care: Market Size & Forecast

25.4.4   Industrial: Market Size & Forecast

25.5       Wipe Fabric Technology

25.5.1   Market Size & Forecast

25.6       Distribution Channel

25.6.1   Market Size & Forecast

 

26          Northeast

26.1       Market Size & Forecast

26.2       Product

26.2.1   Market Size & Forecast

26.3       Type

26.3.1   Market Size & Forecast

26.4       Application

26.4.1   Market Size & Forecast

26.4.2   Household: Market Size & Forecast

26.4.3   Personal Care: Market Size & Forecast

26.4.4   Industrial: Market Size & Forecast

26.5       Wipe Fabric Technology

26.5.1   Market Size & Forecast

26.6       Distribution Channel

26.6.1   Market Size & Forecast

 

27          Competitive Landscape

27.1       Competition Overview

 

28          Key Company Profiles

28.1       JOHNSON & JOHNSON

28.1.1   Business Overview

28.1.2   Product Offerings

28.1.3   Key Strategies

28.1.4   Key Strengths

28.1.5   Key Opportunities

28.2       PROCTER & GAMBLE (P&G)

28.2.1   Business Overview

28.2.2   Product Offerings

28.2.3   Key Strategies

28.2.4   Key Strengths

28.2.5   Key Opportunities

28.3       NICE-PAK PRODUCTS

28.3.1   Business Overview

28.3.2   Product Offerings

28.3.3   Key Strategies

28.3.4   Key Strengths

28.3.5   Key Opportunities

28.4       RECKITT BENCKISER

28.4.1   Business Overview

28.4.2   Product Offerings

28.4.3   Key Strategies

28.4.4   Key Strengths

28.4.5   Key Opportunities

28.5       UNILEVER

28.5.1   Business Overview

28.5.2   Product Offerings

28.5.3   Key Strategies

28.5.4   Key Strengths

28.5.5   Key Opportunities

28.6       THE CLOROX COMPANY

28.6.1   Business Overview

28.6.2   Product Offerings

28.6.3   Key Strategies

28.6.4   Key Strengths

28.6.5   Key Opportunities

 

29          Other Prominent Vendors

29.1       DIAMOND WIPES

29.1.1   Business Overview

29.1.2   Product Offerings

29.2       KIMBERLY-CLARK

29.2.1   Business Overview

29.2.2   Product Offerings

29.3       LA FRESH

29.3.1   Business Overview

29.3.2   Product Offerings

29.4       UNICHARM

29.4.1   Business Overview

29.4.2   Product Offerings

29.5       EDGEWELL PERSONAL CARE

29.5.1   Business Overview

29.5.2   Product Offerings

29.6       3M

29.6.1   Business Overview

29.6.2   Product Offerings

29.7       B. BRAUN

29.7.1   Business Overview

29.7.2   Product Offerings

29.8       BD

29.8.1   Business Overview

29.8.2   Product Offerings

29.9       DYNAREX CORPORATION

29.9.1   Business Overview

29.9.2   Product Offerings

29.10    ECOLAB

29.10.1 Business Overview

29.10.2 Product Offerings

29.11    2XL CORPORATION

29.11.1 Business Overview

29.11.2 Product Offerings

29.12    CONTEC

29.12.1 Business Overview

29.12.2 Product Offerings

29.13    GOJO INDUSTRIES

29.13.1 Business Overview

29.13.2 Product Offerings

29.14    CANTEL MEDICAL

29.14.1 Business Overview

29.14.2 Product Offerings

29.15    CLEANWELL

29.15.1 Business Overview

29.15.2 Product Offerings

29.16    DIVERSEY

29.16.1 Business Overview

29.16.2 Product Offerings

29.17    KINNOS

29.17.1 Business Overview

29.17.2 Product Offerings

29.18    MEDLINE INDUSTRIES

29.18.1 Business Overview

29.18.2 Product Offerings

29.19    SANI PROFESSIONAL

29.19.1 Business Overview

29.19.2 Product Offerings

29.20    STRYKER

29.20.1 Business Overview

29.20.2 Product Offerings

 

30          Report Summary

30.1       Key Takeaways

30.2       Strategic Recommendations

 

31          Quantitative Summary

31.1       Market By Region

31.2       South

31.2.1   Product

31.2.2   Type

31.2.3   Application

31.2.4   Application: Household

31.2.5   Application: Personal Care

31.2.6   Application: Industrial

31.2.7   Wipe Fabric Technology

31.2.8   Distribution Channel

31.3       West

31.3.1   Product

31.3.2   Type

31.3.3   Application

31.3.4   Application: Household

31.3.5   Application: Personal Care

31.3.6   Application: Industrial

31.3.7   Wipe Fabric Technology

31.3.8   Distribution Channel

31.4       Midwest

31.4.1   Product

31.4.2   Type

31.4.3   Application

31.4.4   Application: Household

31.4.5   Application: Personal Care

31.4.6   Application: Industrial

31.4.7   Wipe Fabric Technology

31.4.8   Distribution Channel

31.5       Northeast

31.5.1   Product

31.5.2   Type

31.5.3   Application

31.5.4   Application: Household

31.5.5   Application: Personal Care

31.5.6   Application: Industrial

31.5.7   Wipe Fabric Technology

31.5.8   Distribution Channel

31.6       Product

31.6.1   Wet Wipes

31.6.2   Dry Wipes

31.7       Type

31.7.1   Disposable Wipes

31.7.2   Non-Disposable Wipes

31.8       Application

31.8.1   Household

31.8.2   Household: Multi-Purpose Wipes

31.8.3   Household: Floor Wipes

31.8.4   Household: Wood & Laminate Wipes

31.8.5   Household: Kitchen Wipes

31.8.6   Household: Bathroom Wipes

31.8.7   Household: Glass/Screen Cleaner Wipes

31.8.8   Household: Others

31.8.9   Baby Care

31.8.10 Personal Care

31.8.11 Personal Care: Facial & Cosmetics

31.8.12 Personal Care: Hand & Body Wipes

31.8.13 Personal Care: Others

31.8.14 Industrial

31.8.15 Industrial: Healthcare

31.8.16 Industrial: Manufacturing

31.8.17 Industrial: Food Industry

31.8.18 Industrial: Automotive & Transportation

31.8.19 Industrial: Others

31.9       Wipe Fabric Technology

31.9.1   SPUNLACE

31.9.2   Air-Laid

31.9.3   Wet-Laid

31.9.4   Others

31.10    Distribution Channel

31.10.1 Hypermarkets & Supermarkets

31.10.2 Convenience/Retail Stores

31.10.3 Pharmacy Stores

31.10.4 Online Stores

31.10.5 Direct Selling

 

32          Appendix

32.1       Abbreviations

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Frequently Asked Questions

What is the value of the U.S. wipes market?

The wipes market in the U.S. size was valued at USD 5.58 billion in 2021 and is expected to reach USD 8.03 billion by 2027.

What are the market segments covered in the U.S. wipes industry?

The market segments covered in the U.S. wipes industry are product, type, application, wipe fabric technology, distribution channel, and region.

Who are the key players in the U.S. wipes market?

The key players in the market are- Johnson & Johnson, Procter & Gamble, Nice-Pak Products, Reckitt Benckiser, Unilever Group, The Clorox Company, etc.

Which region contributes to the highest growth in the U.S. wipes market

The South region has the highest market in the U.S. wipes market.

What are the different growth opportunities in the market?

The establishment of innovative products such as flavored wipes for cleaning faces will offer growth opportunities. Products classified in the segment of pre-moistened facial cleansing, personal hygiene, and disinfecting wipes are anticipated to witness speedy gains.